ProService Hawaii Acquires Makai HR

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May 24, 2023, Honolulu – ProService Hawaii, experts in bundled HR solutions, today announced that the company has acquired Makai HR.

Started in April of 2018, Makai HR serves 200 Hawaii based employers and their 4,000 employees.  “I am so proud of this team of individuals in what they have accomplished through so much change and growth,” said Dustin Sellers, Partner at Koa Capital and Founder of Makai HR.

ProService will be employing Makai’s staff and executive team who will continue to serve their clients. Makai HR’s President, Marci LaRouech, shared “I am thrilled about the opportunities that are being created for our team and clients by becoming a part of ProService Hawaii. This sale provides our clients with the best possible outcome.”

“We welcome Makai HR’s clients and people to the ProService Hawaii ohana. We are thrilled to grow our team and welcome Makai’s clients.  With ProService, Makai’s clients will have access to more and better offerings in the years to come.  We are particularly happy to welcome Marci and Bryan Knight back to the Prohana.  We look forward to working together as we accelerate our technology development” concluded Ben Godsey, CEO and President of ProService Hawaii.

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About ProService Hawaii

ProService Hawaii provides bundled HR solutions that make it easier for employers to succeed.  We provide local HR services for time-consuming and complex HR tasks and help employers manage HR and employee benefits and costs. These bundled solutions include configured HR technology, payroll, scheduling, HR consultations, health benefits management, administrative & risk management, workers’ compensation, 401(k), and regulatory compliance. ProService Hawaii serves over 2,500 businesses representing over 44,000 employees in Hawaii. ProService is accredited by the Employer Services Assurance Corporation (ESAC).

About Makai HR

Founded in the spring of 2018, Makai HR is a successful and growing HR Administration firm in the state of Hawaii, was named Rookie of the Year for Best Places to Work Hawaii, and ranked one of the fastest growing PEO’s in the United States by NAPEO. Makai serves 200 clients and their 4,000 worksite employees. Makai HR provides a complete payroll, benefits, HR compliance, workers’ comp solution for small to medium size business, specializing in blue to grey collar business which make up the majority of the Hawaii economy. Makai HR got its start through funding and guidance from Koa Capital Partners, a local investment firm run by Dustin Sellers and Chris Eldridge.  Koa Capital invests in small to medium sized Hawaii businesses, helping them grow and thrive.

About Koa Capital Partners

Koa Capital Partners, formed in 2014, is managed by Dustin Sellers and Chris Eldridge. Both tenured entrepreneurs in their own-right, their vision for Koa is to preserve and enhance the small-to-medium business community in Hawaii. Through an on-island investment focus, these Kama‘aina can revitalize local companies with growth capital, new talent and savvy business strategy.

By bringing the sophistication of a mainland investment firm together with a strong commitment to Hawaii, Chris and Dustin enhance, enrich and elevate the local business community.


ProService Hawaii
Dawn Hirai
(808) 722-9445

Makai HR
Marci LaRouech
(808) 400-5973

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